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The Complete Ad-Writer's 12-Pack
Write Responsibly.

2/22/2007 7:54:00 AM | Read About: Tim Miles

Here, in one easy-to-open package, are twelve simple, practical, and hopefully helpful tips to make it easier for you to write better right now.

The Ad-Writer's 12-Pack:

Tool One: Listen.

Tool Two: Use Better Verbs.

Tool Three: Study Great Writers.

Tool Four: Three Shots of Adrenaline

Tool Five: Embrace Notebook Moments.

Tool Five Redux: Notebook Moment Hall of Fame

Tool Six: Write in the Language of the Customer.

Tool Seven: Show. Don't Tell.

Tool Eight: Call Courage Your Friend.

Tool Nine: Critical Opinions and How to Have Them

Tool Ten: To Thine Own Editor Be True

Tool Eleven: First - Write a Letter.

Tool Twelve: Write for a Local Charity.

Here's to hoping you put one or more of them to good use. Thanks for commenting either privately or publicly. I've enjoyed the conversation and hope it continues.

Sláinte.

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Category: Branding Strategy

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